Recruitment Strategy
overview

A Trade personnel provider startup faced challenges in hiring top-tier personnel for trades projects state wide.

client

TradeWiserX

location

Perth, Western Australia

category

requirements & challenges

The recruitment strategy needed to meet the following objectives: Talent Acquisition Speed: Fill 10 roles within six months to support rapid product development and market expansion. Cost Efficiency: Reduce reliance on external agencies, cutting recruitment costs by 30%. Candidate Quality: Attract top-tier talent in tech and marketing with expertise in AI, cloud solutions, and digital campaigns. Employer Branding: Strengthen TradeFinderX’s reputation as an innovative employer to compete with global tech giants. Diversity and Inclusion: Ensure a diverse candidate pipeline, targeting 40% female representation in tech roles to align with Australian industry standards. Challenges Several obstacles hindered the recruitment overhaul: High Agency Costs: External recruiters charged 15-20% of each hire’s salary, straining the budget and limiting scalability. Competitive Talent Market: Sydney’s tech sector faced a talent shortage, with top candidates favoring established firms or international opportunities. Slow Hiring Process: Manual screening and uncoordinated interviews led to a 45-day average time-to-hire, causing candidate dropouts. Weak Employer Brand: Limited visibility outside the home services sector made attracting diverse, high-caliber talent difficult. Remote Work Integration: Balancing hybrid and remote work preferences across Australia’s states added complexity to candidate sourcing.

  • Wright Personnel Providing Work Right Personnel
  • Wright Personnel Making Global Workforce Affordable
  • Wright Personnel Sourcing Talent Worldwide
Contract Staffing
Permanent Staffing
Temporary Staffing

solutions we provided

Solutions TradeWiserX implemented the following strategies to address these challenges: In-House Recruitment Team: Established a dedicated internal recruitment team, reducing immediate and urgent requirements, reducing agency dependency by 50% and saving $100,000 annually. AI-Powered Recruitment Tools: Adopted an applicant tracking system (ATS) with AI-driven candidate screening to prioritize skills and cultural fit, cutting time-to-hire to 25 days for immediate project workforce requirements and sudden loss of trades personnel. Employer Branding Campaign: Launched a targeted campaign on platforms like LinkedIn and Seek, showcasing TradeWiserX’s innovative culture and career growth opportunities, increasing applications by 35%. Diversity Initiatives: Partnered with organizations like Women in Tech Australia to build a diverse talent pipeline, achieving 38% female hires in tech roles. Streamlined Processes: Introduced structured interviews and skills-based assessments, ensuring consistency and reducing bias, while offering flexible work arrangements to attract remote candidates.